Yuliya Kostadinova
I design and build brand identities, marketing sites, and landing pages - then take them live myself.
Visual & Brand Design
Design Systems
Brand Identity
illustration
Moodboards
Digital & Web Design
ui
Design Systems
Campaign Design
Prototyping
Strategy
Brand Strategy
UX
cro
Content Strategy
workshops
Dev
a11y
Frontend Dev
Responsive Builds
wordpress architecture
Tools & Frameworks
Miro, FigJam, Notion, Figma, Adobe Creative Suite, Affinity Suite, WordPress, GitHub, Cursor, Webflow
case studies
Brand identity and web UX, each taken from strategy through build.
ux
ui
a11y
web design
Content Strategy
Web Experience Overhaul
Redesigned Polymer Innovations' web presence - homepage, product catalog, services, and technical resource library - from a single page of unstyled text into a credible, accessible system for engineers comparing materials, currently rolling out in development. Along the way, I surfaced a novel battery technology buried in a footer link and made the case for it to get its own place in navigation.
Brand Identity
Design Systems
web design
Brand Identity Transformation
Overhauled HALO’s fragmented brand identity to bridge a massive gap between the internal product platform and external patient experience. By introducing a cohesive, patient-centric visual direction, I unified their entire ecosystem across all touchpoints, including a full website redesign, patient print collateral, and internal corporate presentation decks.
selection of design work
A curated mix of web design, digital ads, and visual design across industries.
Campaigns

Audio Tech - Social Campaign

CAD Software - Facebook Carousel

Fintech - Carousel Ad

Short-Term Rental - instagram organic
Web design

luxury retailer pdp

event landing

career consultancy landing

psychiatry practice services
Yuliya Kostadinova
I design and build brand identities, marketing sites, and landing pages - then take them live myself.
case studies
Brand identity and web UX, each taken from strategy through build.
ux
ui
a11y
web design
Content Strategy
Web Experience Overhaul
Redesigned Polymer Innovations' web presence - homepage, product catalog, services, and technical resource library - from a single page of unstyled text into a credible, accessible system for engineers comparing materials, currently rolling out in development. Along the way, I surfaced a novel battery technology buried in a footer link and made the case for it to get its own place in navigation.
Brand Identity
Design Systems
web design
Brand Identity Transformation
Overhauled HALO’s fragmented brand identity to bridge a massive gap between the internal product platform and external patient experience. By introducing a cohesive, patient-centric visual direction, I unified their entire ecosystem across all touchpoints, including a full website redesign, patient print collateral, and internal corporate presentation decks.
selection of design work
A curated mix of web design, digital ads, and visual design across industries.
Campaigns

Audio Tech - Social Campaign

CAD Software - Facebook Carousel

Fintech - Carousel Ad

Short-Term Rental - instagram organic
Web design

luxury retailer pdp

event landing

career consultancy landing

psychiatry practice services
Yuliya Kostadinova
15+ years of experience designing and building brand identities, marketing sites, and landing pages - and then taking them live myself.
Visual & Brand Design
Brand Identity
Design Systems
Moodboards
illustration
Digital & Web Design
ui
Design Systems
Campaign Design
Prototyping
Strategy
UX
Brand Strategy
cro
Content Strategy
workshops
Dev
Frontend Dev
a11y
Responsive Builds
wordpress architecture
Tools & Frameworks
Miro, FigJam, Notion, Figma, Adobe Creative Suite, Affinity Suite, WordPress, GitHub, Cursor, Webflow
case studies
Brand identity and web UX, each taken from strategy through build.
ux
ui
a11y
web design
Content Strategy
Web Experience Overhaul
Redesigned Polymer Innovations' web presence - homepage, product catalog, services, and technical resource library - from a single page of unstyled text into a credible, accessible system for engineers comparing materials, currently rolling out in development. Along the way, I surfaced a novel battery technology buried in a footer link and made the case for it to get its own place in navigation.
Brand Identity
Design Systems
web design
Brand Identity Transformation
Overhauled HALO’s fragmented brand identity to bridge a massive gap between the internal product platform and external patient experience. By introducing a cohesive, patient-centric visual direction, I unified their entire ecosystem across all touchpoints, including a full website redesign, patient print collateral, and internal corporate presentation decks.
selection of design work
A curated mix of web design, digital ads, and visual design across industries.
Campaigns

Audio Tech - Social Campaign

CAD Software - Facebook Carousel

Fintech - Carousel Ad

Short-Term Rental - instagram organic
Web design

luxury retailer pdp

event landing

career consultancy landing

psychiatry practice services